Those of us who have businesses or blogs, should allocate time to build relationships with others in our field. Not only will this enlarge our knowledge base but it will take us out of our comfort zone. We cannot isolate ourselves from those who potentially could open a door for us or visa versa.
The introvert in me likes the idea of networking behind a screen as then I can communicate on my terms. However, I am learning that networking online is simply not enough. I need to attend bloggers events, business events and show my face to the world. There are millions of small businesses and bloggers all over the world. It can be a challenge to showcase your skills to a world which is exposed to blogs and small businesses all day, every day.
I have joined several forums on LinkedIn and Facebook where I participate in group discussions and critique where asked. I do not know any group members on a face to face level but feel I have built a rapport with those who are regulars. In the process of sharing my blog content, my confidence has grown. I am open to comments, most are positive whilst others pose questions which go on to challenge me as a blogger.
There is a London Bloggers Ball taking place in June 2016. I often read about the ins and outs of it on Twitter. The excitement from fellow bloggers is contagious – it seems this really is the place to be!
A part of me thinks;
“It may serve me well to attend. Who knows who I could bump into.”
Then my thoughts run into;
“You are not an established blogger. This event will be full of bloggers who have 1000+ followers, won awards, spoken on radio and large events.”
On occasion, I feel out of my depth as I try to “find” my place in this ginormous blogging pool. Perhaps I need to take on the mindset that though there are many of “us”, there is still a place for me to share my thoughts to those who have a keen interest.
I conclude that whether I attend the Bloggers Ball or not, I know I must continue to engage with others online and at events. There is much to gain by networking and I must be a part of this in order to increase my readership and followers.
How often do you network online and in person?
Do you naturally gravitate towards networking?
Do you understand its benefits?